Digital Marketing Specialist - Industrial Product Distributor - Base to 65k
Digital Marketing Specialist for Industrial Product Distributor in Syracuse, NY. Build all Social Media Campaigns. Base to $65k.
Our client, a strong and stable industrial and construction product distributor has an immediate need for a skilled Digital Marketing Specialist in Syracuse, NY market.
This company is strong and stable, with over 30 years of business in the region. They are very well known in the market and have built a strong base of customers. They represent some of the best industrial equipment and material handling product manufacturers in the industry.
The Digital Marketing Specialist is a key member of the company’s Marketing team and will build and enhance the brand utilizing all digital marketing platforms to achieve corporate objectives for products & services.
Duties are to create, manage & execute all aspects of Social Media marketing to increase engagement, reach and impressions. Develop, execute and monitor Digital Advertising for lead generation and brand awareness. Assist in the design, execution, maintenance and reporting of marketing automation e-mail campaigns. Research & manage new/existing Social Media and communication platforms for external & internal use. Monitor Digital Marketing impact, insights & metrics consistently reviewing and improving to drive customer engagements. Create & maintain calendar for all Digital Marketing posts, e-blasts and newsletters. Assist with SEM and SEO optimization and retargeting campaigns including related analytics.
Compensation for this position will be in the $50-$65k DOE. In addition, the benefits are solid and will include full health, dental and vision, a 401k plan and more.
Requirements for this position include a college degree along with at least 2 years Digital Marketing experience, preferably in a B2B setting.
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